WIIFM for primary care providers

Hi all - We are starting up an outpatient primary care practice CDI program.  When providers got through their, "Just one more thing I have to do, I don't get paid anything extra, this benefits only the organization" statements, what were your answers when they asked, "what's in it for me?"  I shared better reflection of how ill their patients are, visits will be more organized, etc.  How did you answer their statements?



  • Hi Alison,
    There is a great article about this topic on JustCoding's website. The article is called Physician engagement: Tips from a physician for your CDI team. It talks about common missteps taken when presenting CDI to physicians and some tips on how to approach the topic with your team. I would highly recommend! I hope this helps!


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